
Non-Candidate Issue Ads file · posted 2026-10-14 17:41 · flight n/a · 231 KB · folder: Political Files/2026/Non-Candidate Issue Ads/Winsenate PAC
runs 10/20–10/26 · Open at the source ↗ · posted at source 10/14 16:41 CT · seen by Sentinel 10/15 04:23 CT · lead 11h 41m after · sponsor Winsenate PAC
| Station | KODE-TV · Joplin, MO |
| Flight | 2026-10-20 to 2026-10-26 |
| Total (gross) | $8,370 · 41 spots · $204 a spot
The gross is what the advertiser is billed. $7,114 of it reaches the station; the remaining $1,256 (15%) is the agency's commission. |
| Order # | 5433792 |
| Posted | 10/14 16:41 CT |
| File | KODE WinSenate PAC Order 5433792 1020-1026 REV 101426 (231 KB) |
Where the spots run — and who each slot reaches the station's own schedule, joined to each daypart's audience
| slot | typical time | spots | share | who’s watching |
|---|---|---|---|---|
| Daytime | 9 a.m.–4 p.m. | 14 | 34% | 65+ (40%), women-skew |
| Early morning | 5–9 a.m. | 9 | 22% | 65+ (36%), women-skew |
| Evening news | 4–7 p.m. | 8 | 20% | 65+ (43%) |
| Late news | 10–11 p.m. | 5 | 12% | 65+ (33%) |
| Prime access | 7–8 p.m. | 3 | 7% | 65+ (32%) |
| Prime | 8–10 p.m. | 2 | 5% | 35-54 (33%) |
Spot counts are real, from the order’s own schedule. “Who’s watching” is modeled from each daypart’s public audience mix (the same model behind the demographics export), not measured local ratings.
The contract as filed with the station's public file