
Non-Candidate Issue Ads file · posted 2026-09-24 17:58 · flight n/a · 122 KB · folder: Political Files/2026/Non-Candidate Issue Ads/SENATE DEMOCRATIC CAMPAIGN COMMITTEE
runs 10/20–10/26 · Open at the source ↗ · posted at source 09/24 16:58 CT · seen by Sentinel 09/25 05:18 CT · lead 12h 19m after · sponsor Senate Democratic Campaign Committee
| Station | KMBC-TV · Kansas City, MO |
| Flight | 10/20/26-10/26/26 |
| Total (gross) | $45,150 · 38 spots · $1,188 a spot
The gross is what the advertiser is billed. $38,378 of it reaches the station; the remaining $6,772 (15%) is the agency's commission. |
| Order # | 4469190 |
| Posted | 09/24 16:58 CT |
| File | KMBC-Senate Democratic Campaign Committee-4469190-Contract-9.24.26 (122 KB) |
Where the spots run — and who each slot reaches the station's own schedule, joined to each daypart's audience
| slot | typical time | spots | share | who’s watching |
|---|---|---|---|---|
| Daytime | 9 a.m.–4 p.m. | 10 | 26% | 65+ (40%), women-skew |
| Evening news | 4–7 p.m. | 7 | 18% | 65+ (43%) |
| Late news | 10–11 p.m. | 7 | 18% | 65+ (33%) |
| Late night | 11 p.m.–2 a.m. | 6 | 16% | 35-54 (40%) |
| Early morning | 5–9 a.m. | 4 | 11% | 65+ (36%), women-skew |
| Rotator/other | run of schedule | 3 | 8% | 35-54 (31%) |
| Prime access | 7–8 p.m. | 1 | 3% | 65+ (32%) |
Spot counts are real, from the order’s own schedule. “Who’s watching” is modeled from each daypart’s public audience mix (the same model behind the demographics export), not measured local ratings.
The contract as filed with the station's public file