Free State ResearchTracker
Non-Candidate Issue Ads file · posted 2026-09-24 14:13 · flight n/a · 312 KB · folder: Political Files/2026/Non-Candidate Issue Ads/PEOPLE OVER POLITICS/Order 239427
runs 09/23–09/30 · Open at the source ↗ · posted at source 09/24 13:13 CT · seen by Sentinel 09/25 01:18 CT · lead 12h 5m after · sponsor People Over Politics Action Fund · every advertiser in this race →
| Station | KLBY · Colby, KS |
| Flight | 2026-09-23 to 2026-09-30 |
| Total (gross) | $54,340 · 111 spots · $490 a spot
The gross is what the advertiser is billed. $46,189 of it reaches the station; the remaining $8,151 (15%) is the agency's commission. |
| Order # | 239427 |
| Posted | 09/24 13:13 CT |
| File | PEOPLE OVER POLITICS ORDER 239427 REVISED 9-24-26 (312 KB) |
Where the spots run — and who each slot reaches the station's own schedule, joined to each daypart's audience
| slot | typical time | spots | share | who’s watching |
|---|---|---|---|---|
| Early morning | 5–9 a.m. | 37 | 46% | 65+ (36%), women-skew |
| Daytime | 9 a.m.–4 p.m. | 32 | 40% | 65+ (40%), women-skew |
| Evening news | 4–7 p.m. | 12 | 15% | 65+ (43%) |
Spot counts are real, from the order’s own schedule. “Who’s watching” is modeled from each daypart’s public audience mix (the same model behind the demographics export), not measured local ratings.
The contract as filed with the station's public file