
Non-Candidate Issue Ads file · posted 2026-10-09 09:25 · flight n/a · 231 KB · folder: Political Files/2026/Non-Candidate Issue Ads/STOP THE BAN
runs 10/12–10/25 · Open at the source ↗ · posted at source 10/09 08:25 CT · seen by Sentinel 10/09 20:21 CT · lead 11h 56m after · sponsor Stop the Ban PAC
| Station | KQTV · St. Joseph, MO |
| Flight | 10/12/26-10/25/26 |
| Total (gross) | $28,540 · 93 spots · $307 a spot
The gross is what the advertiser is billed. $24,259 of it reaches the station; the remaining $4,281 (15%) is the agency's commission. |
| Posted | 10/09 08:25 CT |
| File | STOP THE BAN KQTV 10-12 to 10-19 (231 KB) |
Where the spots run — and who each slot reaches the station's own schedule, joined to each daypart's audience
| slot | typical time | spots | share | who’s watching |
|---|---|---|---|---|
| Early morning | 5–9 a.m. | 26 | 28% | 65+ (36%), women-skew |
| Evening news | 4–7 p.m. | 20 | 22% | 65+ (43%) |
| Late news | 10–11 p.m. | 18 | 19% | 65+ (33%) |
| Daytime | 9 a.m.–4 p.m. | 18 | 19% | 65+ (40%), women-skew |
| Late night | 11 p.m.–2 a.m. | 8 | 9% | 35-54 (40%) |
| Prime access | 7–8 p.m. | 1 | 1% | 65+ (32%) |
| Prime | 8–10 p.m. | 1 | 1% | 35-54 (33%) |
| Sports | game windows | 1 | 1% | 35-54 (43%), men-skew |
Spot counts are real, from the order’s own schedule. “Who’s watching” is modeled from each daypart’s public audience mix (the same model behind the demographics export), not measured local ratings.
The contract as filed with the station's public file