
Federal file · posted 2026-10-12 14:27 · flight n/a · 105 KB · folder: Political Files/2026/Federal/US Senate/Hamiliton for KS
runs 10/12–10/25 · Open at the source ↗ · posted at source 10/12 13:27 CT · seen by Sentinel 10/12 14:22 CT · lead 55m after · sponsor Adam Hamilton · about Adam Hamilton · every advertiser in this race →
| Station | KCTV · Kansas City, MO |
| Flight | 2026-10-12 to 2026-10-25 |
| Total (gross) | $284,425 · 240 spots · $1,185 a spot
The gross is what the advertiser is billed. $241,761 of it reaches the station; the remaining $42,664 (15%) is the agency's commission. |
| Order # | 4592595 |
| Posted | 10/12 13:27 CT |
| File | KCTV Hamilton 4592595 10.12-10.25 (105 KB) |
Where the spots run — and who each slot reaches the station's own schedule, joined to each daypart's audience
| slot | typical time | spots | share | who’s watching |
|---|---|---|---|---|
| Early morning | 5–9 a.m. | 67 | 42% | 65+ (36%), women-skew |
| Daytime | 9 a.m.–4 p.m. | 41 | 26% | 65+ (40%), women-skew |
| Prime | 8–10 p.m. | 27 | 17% | 35-54 (33%) |
| Prime access | 7–8 p.m. | 15 | 9% | 65+ (32%) |
| Late news | 10–11 p.m. | 7 | 4% | 65+ (33%) |
| Evening news | 4–7 p.m. | 2 | 1% | 65+ (43%) |
Spot counts are real, from the order’s own schedule. “Who’s watching” is modeled from each daypart’s public audience mix (the same model behind the demographics export), not measured local ratings.
The contract as filed with the station's public file