Free State ResearchTracker
Non-Candidate Issue Ads file · posted 2026-09-30 13:18 · flight n/a · 248 KB · folder: Political Files/2026/Non-Candidate Issue Ads/KS VALUES INSTITUTE/ORDER 239753
runs 10/20–10/26 · Open at the source ↗ · posted at source 09/30 12:18 CT · seen by Sentinel 10/01 01:18 CT · lead 12h 59m after · sponsor Kansas Values Institute · every advertiser in this race →
| Station | KAKE · Wichita, KS |
| Flight | 2026-10-20 to 2026-10-26 |
| Total (gross) | $63,470 · 94 spots · $675 a spot
The gross is what the advertiser is billed. $53,950 of it reaches the station; the remaining $9,520 (15%) is the agency's commission. |
| Order # | 239753 |
| Posted | 09/30 12:18 CT |
| File | KS VALUES INSTITUTE ORDER 239753 (248 KB) |
Where the spots run — and who each slot reaches the station's own schedule, joined to each daypart's audience
| slot | typical time | spots | share | who’s watching |
|---|---|---|---|---|
| Early morning | 5–9 a.m. | 25 | 27% | 65+ (36%), women-skew |
| Daytime | 9 a.m.–4 p.m. | 25 | 27% | 65+ (40%), women-skew |
| Evening news | 4–7 p.m. | 24 | 26% | 65+ (43%) |
| Late news | 10–11 p.m. | 13 | 14% | 65+ (33%) |
| Prime access | 7–8 p.m. | 4 | 4% | 65+ (32%) |
| Prime | 8–10 p.m. | 3 | 3% | 35-54 (33%) |
Spot counts are real, from the order’s own schedule. “Who’s watching” is modeled from each daypart’s public audience mix (the same model behind the demographics export), not measured local ratings.
The contract as filed with the station's public file