Free State ResearchTracker
Non-Candidate Issue Ads file · posted 2026-10-15 14:47 · flight n/a · 23 KB · folder: Political Files/2026/Non-Candidate Issue Ads/Vote Yes on Amendment 3
runs 10/22–10/28 · Open at the source ↗ · posted at source 10/15 13:47 CT · seen by Sentinel 10/15 22:51 CT · lead 9h 4m after · sponsor Vote Yes on Amendment 3
| Station | WDAF-TV · Kansas City, MO |
| Flight | 2026-10-22 to 2026-10-28 |
| Est. total | ≈ $43,100 estimate |
| Order # | 5437633 |
| Posted | 10/15 13:47 CT |
| File | VOTE YES ON 3 5437633 (23 KB) |
Where the spots run — and who each slot reaches the station's own schedule, joined to each daypart's audience
| slot | typical time | spots | share | who’s watching |
|---|---|---|---|---|
| Daytime | 9 a.m.–4 p.m. | 4 | 80% | 65+ (40%), women-skew |
| Prime access | 7–8 p.m. | 1 | 20% | 65+ (32%) |
Spot counts are real, from the order’s own schedule. “Who’s watching” is modeled from each daypart’s public audience mix (the same model behind the demographics export), not measured local ratings.
The contract as filed with the station's public file