Free State ResearchTracker
State file · posted 2026-09-29 15:43 · flight n/a · 291 KB · folder: Political Files/2026/State/TY MASTERSON FOR GOVERNOR/Order 239716
runs 09/30–10/13 · Open at the source ↗ · posted at source 09/29 14:43 CT · seen by Sentinel 10/06 02:22 CT · lead 6d after · sponsor Ty Masterson · about Ty Masterson · every advertiser in this race →
| Station | KLBY · Colby, KS |
| Flight | 2026-09-30 to 2026-10-13 |
| Total (gross) | $24,493
The gross, which is what the advertiser is billed. This filing states no net, so what the station banked is not on the record. |
| Order # | 239716 |
| Posted | 09/29 14:43 CT |
| File | TY MASTERSON FOR GOVERNOR ORDER 239716 (291 KB) |
Where the spots run — and who each slot reaches the station's own schedule, joined to each daypart's audience
| slot | typical time | spots | share | who’s watching |
|---|---|---|---|---|
| Evening news | 4–7 p.m. | 17 | 26% | 65+ (43%) |
| Late news | 10–11 p.m. | 16 | 25% | 65+ (33%) |
| Early morning | 5–9 a.m. | 15 | 23% | 65+ (36%), women-skew |
| Daytime | 9 a.m.–4 p.m. | 12 | 18% | 65+ (40%), women-skew |
| Prime access | 7–8 p.m. | 3 | 5% | 65+ (32%) |
| Prime | 8–10 p.m. | 2 | 3% | 35-54 (33%) |
Spot counts are real, from the order’s own schedule. “Who’s watching” is modeled from each daypart’s public audience mix (the same model behind the demographics export), not measured local ratings.
The contract as filed with the station's public file