Free State ResearchTracker
Non-Candidate Issue Ads file · posted 2026-10-06 15:10 · flight n/a · 308 KB · folder: Political Files/2026/Non-Candidate Issue Ads/KS VALUES INSTITUTE/Order 239725
runs 09/29–10/05 · Open at the source ↗ · posted at source 10/06 14:10 CT · seen by Sentinel 10/07 01:21 CT · lead 11h 11m after · sponsor Kansas Values Institute
| Station | KUPK · Garden City, KS |
| Flight | 2026-09-29 to 2026-10-05 |
| Total (gross) | $34,650 · 40 spots · $866 a spot
The gross, which is what the advertiser is billed. This filing states no net, so what the station banked is not on the record. |
| Order # | 239725 |
| Document | invoice |
| Posted | 10/06 14:10 CT |
| File | KS VALUES INSTITUTE INVOICE 239725-1 (308 KB) |
Where the spots run — and who each slot reaches the station's own schedule, joined to each daypart's audience
| slot | typical time | spots | share | who’s watching |
|---|---|---|---|---|
| Daytime | 9 a.m.–4 p.m. | 11 | 31% | 65+ (40%), women-skew |
| Evening news | 4–7 p.m. | 11 | 31% | 65+ (43%) |
| Early morning | 5–9 a.m. | 7 | 19% | 65+ (36%), women-skew |
| Late news | 10–11 p.m. | 5 | 14% | 65+ (33%) |
| Prime | 8–10 p.m. | 1 | 3% | 35-54 (33%) |
| Sports | game windows | 1 | 3% | 35-54 (43%), men-skew |
Spot counts are real, from the order’s own schedule. “Who’s watching” is modeled from each daypart’s public audience mix (the same model behind the demographics export), not measured local ratings.
The contract as filed with the station's public file