
Federal file · posted 2026-10-02 16:27 · flight n/a · 214 KB · folder: Political Files/2026/Federal/US House/Dan Coover for US House
runs 10/06–10/12 · Open at the source ↗ · posted at source 10/02 15:27 CT · seen by Sentinel 10/03 11:20 CT · lead 19h 52m after · sponsor Don Coover · about Don Coover · every advertiser in this race →
| Station | KSHB-TV · Kansas City, MO |
| Flight | 2026-10-06 to 2026-10-12 |
| Total (gross) | $2,500
The gross, which is what the advertiser is billed. This filing states no net, so what the station banked is not on the record. |
| Posted | 10/02 15:27 CT |
| File | Coover for US House_Ordere 10 6 thru 10 12 KSHB_15818 (214 KB) |
Where the spots run — and who each slot reaches the station's own schedule, joined to each daypart's audience
| slot | typical time | spots | share | who’s watching |
|---|---|---|---|---|
| Early morning | 5–9 a.m. | 7 | 50% | 65+ (36%), women-skew |
| Evening news | 4–7 p.m. | 4 | 29% | 65+ (43%) |
| Late news | 10–11 p.m. | 2 | 14% | 65+ (33%) |
| Daytime | 9 a.m.–4 p.m. | 1 | 7% | 65+ (40%), women-skew |
Spot counts are real, from the order’s own schedule. “Who’s watching” is modeled from each daypart’s public audience mix (the same model behind the demographics export), not measured local ratings.
The contract as filed with the station's public file