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The political intelligence desk for Kansas Scanning now · last 10/19 11:34 CT
LOW Ad fcccandidate-buy-fileU.S. Senate (Kansas)by Adam Hamiltonstatus: new

KCWE (Kansas City): US Senate - Adam Hamilton (2026-10-12 – 2026-10-25)

Federal file · posted 2026-10-09 17:28 · flight n/a · 147 KB · folder: Political Files/2026/Federal/US Senate/ADAM HAMILTON - KS - D

runs 10/12–10/25 · Open at the source ↗ · posted at source 10/09 16:28 CT · seen by Sentinel 10/09 21:22 CT · lead 4h 54m after · sponsor Adam Hamilton · about Adam Hamilton · every advertiser in this race →

The ad station contract from the FCC public file

StationKCWE · Kansas City, MO
Flight10/12/26-10/25/26
Est. total≈ $6,400 estimate
Order #4480374
Posted10/09 16:28 CT
FileKCWE-Adam Hamilton-4480374-Contract-10.9.26 (147 KB)
This total is an estimate (≈ $6,400). The filing carries no dollar figure, so we sized it from median day rate of 59 priced orders on KCWE; 14-day flight. The real total is not known yet and is left out of confirmed-spend figures; we update it when a later invoice or the candidates' finance filings land.

Where the spots run — and who each slot reaches the station's own schedule, joined to each daypart's audience

slottypical timespotssharewho’s watching
Daytime9 a.m.–4 p.m.5034%65+ (40%), women-skew
Evening news4–7 p.m.3322%65+ (43%)
Sportsgame windows1711%35-54 (43%), men-skew
Prime8–10 p.m.1510%35-54 (33%)
Early morning5–9 a.m.139%65+ (36%), women-skew
Rotator/otherrun of schedule107%35-54 (31%)
Prime access7–8 p.m.85%65+ (32%)
Late news10–11 p.m.32%65+ (33%)

Spot counts are real, from the order’s own schedule. “Who’s watching” is modeled from each daypart’s public audience mix (the same model behind the demographics export), not measured local ratings.

The contract as filed with the station's public file

Download the contractopen in a new tab ↗

The contract PDF would not display here. Open it ↗ · station's political file ↗