
State file · posted 2026-09-14 16:37 · flight n/a · 111 KB · folder: Political Files/2026/State/Cindy Holscher for KS
runs 09/23–09/29 · Open at the source ↗ · posted at source 09/14 15:37 CT · seen by Sentinel 09/14 16:13 CT · lead 36m after · sponsor Cindy Holscher · about Cindy Holscher · every advertiser in this race →
| Station | KCTV · Kansas City, MO |
| Flight | 2026-09-23 to 2026-09-29 |
| Total (gross) | $11,300 · 33 spots · $342 a spot
The gross is what the advertiser is billed. $9,605 of it reaches the station; the remaining $1,695 (15%) is the agency's commission. |
| Order # | 4547063 |
| Posted | 09/14 15:37 CT |
| File | KCTV Holscher for KS 4547063 9.23-9.29 (111 KB) |
Where the spots run — and who each slot reaches the station's own schedule, joined to each daypart's audience
| slot | typical time | spots | share | who’s watching |
|---|---|---|---|---|
| Daytime | 9 a.m.–4 p.m. | 9 | 30% | 65+ (40%), women-skew |
| Prime | 8–10 p.m. | 5 | 17% | 35-54 (33%) |
| Late news | 10–11 p.m. | 5 | 17% | 65+ (33%) |
| Early morning | 5–9 a.m. | 5 | 17% | 65+ (36%), women-skew |
| Evening news | 4–7 p.m. | 4 | 13% | 65+ (43%) |
| Rotator/other | run of schedule | 1 | 3% | 35-54 (31%) |
| Prime access | 7–8 p.m. | 1 | 3% | 65+ (32%) |
Spot counts are real, from the order’s own schedule. “Who’s watching” is modeled from each daypart’s public audience mix (the same model behind the demographics export), not measured local ratings.
The contract as filed with the station's public file