
Federal file · posted 2026-10-17 02:15 · flight n/a · 217 KB · folder: Political Files/2026/Federal/US Senate/Kansas/Roger Marshall
runs 10/21–10/27 · Open at the source ↗ · posted at source 10/17 01:15 CT · seen by Sentinel 10/17 01:24 CT · lead 9m after · sponsor Roger Marshall · about Roger Marshall · every advertiser in this race →
| Station | KODE-TV · Joplin, MO |
| Flight | 2026-10-21 to 2026-10-27 |
| Total (gross) | $1,235
The gross, which is what the advertiser is billed. This filing states no net, so what the station banked is not on the record. |
| Agency | Accounts Payable Strategic Media Services · Arlington, VA 22203 |
| Order # | 5378730 |
| Posted | 10/17 01:15 CT |
| File | KODE Roger Marshall Order 5378730 1021-1027 REV 101626 (217 KB) |
Where the spots run — and who each slot reaches the station's own schedule, joined to each daypart's audience
| slot | typical time | spots | share | who’s watching |
|---|---|---|---|---|
| Early morning | 5–9 a.m. | 8 | 35% | 65+ (36%), women-skew |
| Evening news | 4–7 p.m. | 7 | 30% | 65+ (43%) |
| Daytime | 9 a.m.–4 p.m. | 4 | 17% | 65+ (40%), women-skew |
| Late news | 10–11 p.m. | 4 | 17% | 65+ (33%) |
Spot counts are real, from the order’s own schedule. “Who’s watching” is modeled from each daypart’s public audience mix (the same model behind the demographics export), not measured local ratings.
The contract as filed with the station's public file