
State file · posted 2026-10-06 16:26 · flight n/a · 109 KB · folder: Political Files/2026/State/ATTORNEY GENERAL - KS/KRIS KOBACH - R
runs 10/12–10/18 · Open at the source ↗ · posted at source 10/06 15:26 CT · seen by Sentinel 10/07 09:21 CT · lead 17h 54m after · sponsor Kris Kobach · about Kris Kobach · every advertiser in this race →
| Station | KMBC-TV · Kansas City, MO |
| Flight | 10/12/26-10/18/26 |
| Total (gross) | $8,425 · 18 spots · $468 a spot
The gross is what the advertiser is billed. $7,161 of it reaches the station; the remaining $1,264 (15%) is the agency's commission. |
| Order # | 4470339 |
| Posted | 10/06 15:26 CT |
| File | KMBC-Kris Kobach-4470339-Contract- R 1-10.6.26 (109 KB) |
Where the spots run — and who each slot reaches the station's own schedule, joined to each daypart's audience
| slot | typical time | spots | share | who’s watching |
|---|---|---|---|---|
| Evening news | 4–7 p.m. | 8 | 44% | 65+ (43%) |
| Early morning | 5–9 a.m. | 5 | 28% | 65+ (36%), women-skew |
| Late news | 10–11 p.m. | 4 | 22% | 65+ (33%) |
| Daytime | 9 a.m.–4 p.m. | 1 | 6% | 65+ (40%), women-skew |
Spot counts are real, from the order’s own schedule. “Who’s watching” is modeled from each daypart’s public audience mix (the same model behind the demographics export), not measured local ratings.
The contract as filed with the station's public file