
Non-Candidate Issue Ads file · posted 2026-10-15 13:08 · flight n/a · 78 KB · folder: Political Files/2026/Non-Candidate Issue Ads/People not Politiicans
runs 10/13–10/19 · Open at the source ↗ · posted at source 10/15 12:08 CT · seen by Sentinel 10/15 19:24 CT · lead 7h 16m after · sponsor People Not Politicians
| Station | KCTV · Kansas City, MO |
| Flight | 2026-10-13 to 2026-10-19 |
| Total (gross) | $21,450 · 11 spots · $1,950 a spot
The gross is what the advertiser is billed. $18,232 of it reaches the station; the remaining $3,218 (15%) is the agency's commission. |
| Order # | 4593700 |
| Posted | 10/15 12:08 CT |
| File | KCTV Poeple not Pol 4593700 10.13-10.19 (78 KB) |
Where the spots run — and who each slot reaches the station's own schedule, joined to each daypart's audience
| slot | typical time | spots | share | who’s watching |
|---|---|---|---|---|
| Daytime | 9 a.m.–4 p.m. | 7 | 64% | 65+ (40%), women-skew |
| Early morning | 5–9 a.m. | 2 | 18% | 65+ (36%), women-skew |
| Late news | 10–11 p.m. | 2 | 18% | 65+ (33%) |
Spot counts are real, from the order’s own schedule. “Who’s watching” is modeled from each daypart’s public audience mix (the same model behind the demographics export), not measured local ratings.
The contract as filed with the station's public file