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The political intelligence desk for Kansas Scans every hour · last 10/20 01:41 CT

All advertisers · U.S. Senate (Kansas) · NEW Deal for ALL

The last 7 days and everything booked ahead. Spending from before that is left out until you ask.Include earlier spending

NEW Deal for ALL blue first seen 10/13 12:50 CT · U.S. Senate (Kansas)

$166,078
ON FILE · LAST 7 DAYS & BOOKED AHEAD
$166,078
TV/CABLE/RADIO PLANNED · GROSS
—
INVOICED
—
FEC FILED
—
DIGITAL RANGE

What is running now, what ran in the last 7 days and what is booked ahead. Station money is gross — what the advertiser is billed, not the smaller sum the station banks after the agency's commission; it is the figure the station quotes and the one a committee discloses to the FEC, so the two can be read against each other. Total on file is the larger of two reads of the same money: what the stations and platforms show (planned TV/cable/radio orders plus the high end of digital ranges) or what the committee has sworn to at the FEC (independent expenditures). The two are never added — an FEC expenditure for “television advertising” is the station orders it paid for. A floor, de-duped so order revisions, later invoices and amended filings are never counted twice (invoiced dollars are shown beside it, not added into it). Drill into every order behind it below or in the Library.

tvspots 1fcc 26cable 6   ads and contracts ↗ · export ↗

Their ads 1 creative seen · one tile per ad, not per station file or archive copy · all in the Library →

NDTV spot U.S. House & U.S. Senate · 2026 General Election, Senate Outside Groups · New Deal for All: Anti- Marshall / PTV spot · 2026-10-17

TV, cable & radio buys every flight by station, newest first · planned is a de-duped floor · cycle to date · filter by market or date; the total follows the filter

Planned by race: U.S. Senate (Kansas) $166,078

flighttypestation · marketrace filed underspotsGRPplanned · spentinvoiced
2026-10-14 – 2026-10-20TVKMBC-TV
Kansas City		Issue Ad - Anti Marshall
U.S. Senate (Kansas)		62—$60,450—
2026-10-14 – 2026-10-20TVKUPK +2 (network)
Wichita-Hutchinson		Issue Ad - Anti Marshall
U.S. Senate (Kansas)		26—$36,350—
2026-10-14 – 2026-10-20TVKSHB-TV
Kansas City		Issue Ad - Anti Marshall
U.S. Senate (Kansas)		21—$21,440—
2026-10-14 – 2026-10-20TVKSCW-DT
Wichita-Hutchinson		Issue Ad - Anti Marshall
U.S. Senate (Kansas)		55—$9,900—
2026-10-14 – 2026-10-20TVKCWE
Kansas City		Issue Ad - Anti Marshall
U.S. Senate (Kansas)		36—$7,225—
2026-10-14 – 2026-10-20TVKMBC-TV
Kansas City		Issue Ad - Anti Marshall
U.S. Senate (Kansas)		56—$4,375—
no datesCableCox Wichita/Hutchinson/El Dorado +1 (network)
Wichita-Hutchinson		Issue Ad - Anti Marshall
U.S. Senate (Kansas)		58—$17,170—
no datesCableCox Topeka
Topeka		Issue Ad - Anti Marshall
U.S. Senate (Kansas)		25—$9,168—
Total ————

Broadcast (TV/cable/radio): planned = the station order (largest revision, counted once); invoiced = what the station later billed, shown beside planned and not added to it. Both are gross — what the advertiser pays, the figure the station quotes and the one a committee discloses to the FEC; where a filing breaks out the net, the order's own page shows what reached the station and what the agency kept. Spots = occurrences, how many times the ad airs on the flight, from the station's own schedule where the file was readable — a floor, and a dash means the schedule was scanned or unread, not zero airings. Digital and FEC are not here — the platforms report delivery by state, not by media market. The flight dates tell you which fight a buy was really for.

Who NEW Deal for ALL reaches every current or upcoming buy, all races · air and platforms together, weighted by money

61% of the audience these spots reach is 55 or older (36% is 65+); daytime carries the most spots (29%); the mix skews women (56%).

11%
AGE 18-34
27%
AGE 35-54
25%
AGE 55-64
36%
AGE 65+
56%
WOMEN, ON AIR
201
SPOTS SCHEDULED
slottypical timespotssharewho’s watching
Daytime9 a.m.–4 p.m.5829%65+ (40%), women-skew
Early morning5–9 a.m.4020%65+ (36%), women-skew
Late news10–11 p.m.3718%65+ (33%)
Evening news4–7 p.m.3216%65+ (43%)
Prime8–10 p.m.126%35-54 (33%)
Rotator/otherrun of schedule94%35-54 (31%)
Prime access7–8 p.m.73%65+ (32%)
Late night11 p.m.–2 a.m.63%35-54 (40%)

From 5 flights with a readable schedule ($129,840 planned); 3 more flights on file with no readable schedule, left out of the shares. Spot counts are real. Who’s watching on air is modeled from each daypart’s public audience mix, not measured local ratings. The method and its sources ↗

What we know BLUE

Media buyerCanal Partners Media

Outlets: Cox Salina, Cox Topeka, Cox Wichita/Hutchinson/El Dorado, KAKE, KBSD-DT, KBSH-DT, KBSL-DT, KCWE, KLBY, KMBC-TV, KSCW-DT, KSHB-TV, KSNC, KSNG, KSNW, KUPK, KWCH-DT, WIBW-TV

Markets bought: Kansas City, Topeka, Wichita-Hutchinson · coverage 89% of Kansas voters (ceiling on exposure; analyst market shares)

Pickup since first seen: 2 news/social items (feeds 2) · see them →

Timeline 33 items, newest first · sort or expand

sevitemposted
LOW Ad TV spot: U.S. House & U.S. Senate · 2026 General Election, Senate Outside Groups · New Deal for All: Anti- Marshall / Pro- Hamilton TV Ad
tvspotsU.S. Senate (Kansas) by NEW Deal for ALLre Marshall 		posted 10/17 18:29 CT
seen 10/17 18:29 CT
MED Ad KSNG (Garden City): Issue-New Deal for All - New Deal for All (2026-10-14 – 2026-10-20) [form]
fccU.S. Senate (Kansas) by NEW Deal for ALL 		runs 10/14–10/20
posted 10/16 13:58 CT
seen 10/16 14:24 CT
25m after
MED Ad KSNC (Great Bend): Issue-New Deal for All - New Deal for All (2026-10-14 – 2026-10-20) [form]
fccU.S. Senate (Kansas) by NEW Deal for ALL 		runs 10/14–10/20
posted 10/16 13:48 CT
seen 10/16 14:24 CT
35m after
LOW Ad KMBC-TV (Kansas City): NEW DEAL FOR ALL (2026-10-14 – 2026-10-20)
fccU.S. Senate (Kansas) by NEW Deal for ALL 		runs 10/14–10/20
posted 10/15 17:06 CT
seen 10/15 20:24 CT
3h 17m after
LOW Ad Cable Cox Topeka (Topeka): New Deal for All [form]
cableU.S. Senate (Kansas) by NEW Deal for ALL 		posted 10/15 15:14 CT
seen 10/15 16:38 CT
84m after
MED Ad Cable Cox Topeka (Topeka): New Deal for All
cableU.S. Senate (Kansas) by NEW Deal for ALL 		posted 10/15 15:14 CT
seen 10/15 16:38 CT
84m after
LOW Ad Cable Cox Wichita/Hutchinson/El Dorado (Wichita): New Deal for All [form]
cableU.S. Senate (Kansas) by NEW Deal for ALL 		posted 10/15 15:10 CT
seen 10/15 16:38 CT
88m after
MED Ad Cable Cox Wichita/Hutchinson/El Dorado (Wichita): New Deal for All
cableU.S. Senate (Kansas) by NEW Deal for ALL 		posted 10/15 15:10 CT
seen 10/15 16:38 CT
88m after
LOW Ad Cable Cox Salina (Salina): New Deal for All [form]
cableU.S. Senate (Kansas) by NEW Deal for ALL 		posted 10/15 15:09 CT
seen 10/15 16:38 CT
89m after
MED Ad Cable Cox Salina (Salina): New Deal for All
cableU.S. Senate (Kansas) by NEW Deal for ALL 		posted 10/15 15:09 CT
seen 10/15 16:38 CT
89m after
MED Ad KSNW (Wichita): Issue-New Deal for All - New Deal for All (2026-10-14 – 2026-10-20) [form]
fccU.S. Senate (Kansas) by NEW Deal for ALL 		runs 10/14–10/20
posted 10/15 13:23 CT
seen 10/15 14:23 CT
59m after
MED Ad KUPK (Garden City): NEW DEAL FOR ALL (2026-10-14 – 2026-10-20)
fccU.S. Senate (Kansas) by NEW Deal for ALL 		runs 10/14–10/20
posted 10/14 14:34 CT
seen 10/14 15:22 CT
48m after
LOW Ad KUPK (Garden City): NEW DEAL FOR ALL (2026-10-14 – 2026-10-20) [form]
fccU.S. Senate (Kansas) by NEW Deal for ALL 		runs 10/14–10/20
posted 10/14 14:34 CT
seen 10/14 15:22 CT
48m after
LOW Ad KLBY (Colby): NEW DEAL FOR ALL (2026-10-14 – 2026-10-20) [form]
fccU.S. Senate (Kansas) by NEW Deal for ALL 		runs 10/14–10/20
posted 10/14 14:27 CT
seen 10/14 16:22 CT
1h 55m after
MED Ad KLBY (Colby): NEW DEAL FOR ALL (2026-10-14 – 2026-10-20)
fccU.S. Senate (Kansas) by NEW Deal for ALL 		runs 10/14–10/20
posted 10/14 14:27 CT
seen 10/14 16:22 CT
1h 55m after
MED Ad KAKE (Wichita): NEW DEAL FOR ALL (2026-10-14 – 2026-10-20)
fccU.S. Senate (Kansas) by NEW Deal for ALL 		runs 10/14–10/20
posted 10/14 14:21 CT
seen 10/15 06:23 CT
16h 2m after
LOW Ad KAKE (Wichita): NEW DEAL FOR ALL (2026-10-14 – 2026-10-20) [form]
fccU.S. Senate (Kansas) by NEW Deal for ALL 		runs 10/14–10/20
posted 10/14 14:21 CT
seen 10/15 06:23 CT
16h 2m after
MED Ad KBSL-DT (Goodland): New Deal for All (2026-10-14 – 2026-10-20)
fccU.S. Senate (Kansas) by NEW Deal for ALL 		runs 10/14–10/20
posted 10/14 11:26 CT
seen 10/14 12:22 CT
56m after
MED Ad KBSH-DT (Hays): New Deal for All (2026-10-14 – 2026-10-20)
fccU.S. Senate (Kansas) by NEW Deal for ALL 		runs 10/14–10/20
posted 10/14 11:23 CT
seen 10/14 12:22 CT
59m after
MED Ad KBSD-DT (Ensign/Dodge City): New Deal for All (2026-10-14 – 2026-10-20)
fccU.S. Senate (Kansas) by NEW Deal for ALL 		runs 10/14–10/20
posted 10/14 11:15 CT
seen 10/14 11:23 CT
7m after
MED Ad KWCH-DT (Hutchinson/Wichita): New Deal for All (2026-10-14 – 2026-10-20)
fccU.S. Senate (Kansas) by NEW Deal for ALL 		runs 10/14–10/20
posted 10/14 11:13 CT
seen 10/15 06:23 CT
19h 10m after
MED Ad KSCW-DT (Wichita): New Deal for All (2026-10-14 – 2026-10-20)
fccU.S. Senate (Kansas) by NEW Deal for ALL 		runs 10/14–10/20
posted 10/14 11:07 CT
seen 10/15 06:23 CT
19h 16m after
MED Ad WIBW-TV (Topeka): New Deal for All (2026-10-14 – 2026-10-20) [form]
fccU.S. Senate (Kansas) by NEW Deal for ALL 		runs 10/14–10/20
posted 10/14 11:04 CT
seen 10/14 11:23 CT
18m after
LOW Ad KMBC-TV (Kansas City): NEW DEAL FOR ALL (2026-10-14 – 2026-10-20)
fccU.S. Senate (Kansas) by NEW Deal for ALL 		runs 10/14–10/20
posted 10/14 10:41 CT
seen 10/14 20:22 CT
9h 40m after
LOW Ad KMBC-TV (Kansas City): NEW DEAL FOR ALL (2026-10-14 – 2026-10-20) [form]
fccU.S. Senate (Kansas) by NEW Deal for ALL 		runs 10/14–10/20
posted 10/14 10:41 CT
seen 10/14 20:22 CT
9h 40m after
LOW Ad KMBC-TV (Kansas City): NEW DEAL FOR ALL (2026-10-14 – 2026-10-20)
fccU.S. Senate (Kansas) by NEW Deal for ALL 		runs 10/14–10/20
posted 10/14 10:41 CT
seen 10/14 20:22 CT
9h 40m after
LOW Ad KMBC-TV (Kansas City): NEW DEAL FOR ALL (2026-10-14 – 2026-10-20) [form]
fccU.S. Senate (Kansas) by NEW Deal for ALL 		runs 10/14–10/20
posted 10/14 10:41 CT
seen 10/14 20:22 CT
9h 40m after
LOW Ad KSHB-TV (Kansas City): New Deal For All [form]
fccU.S. Senate (Kansas) by NEW Deal for ALL 		posted 10/14 09:53 CT
seen 10/15 00:23 CT
14h 29m after
LOW Ad KCWE (Kansas City): NEW DEAL FOR ALL (2026-10-14 – 2026-10-20)
fccU.S. Senate (Kansas) by NEW Deal for ALL 		runs 10/14–10/20
posted 10/14 09:43 CT
seen 10/15 00:23 CT
14h 39m after
LOW Ad KCWE (Kansas City): NEW DEAL FOR ALL (2026-10-14 – 2026-10-20)
fccU.S. Senate (Kansas) by NEW Deal for ALL 		runs 10/14–10/20
posted 10/13 17:16 CT
seen 10/13 17:22 CT
6m after
LOW Ad KCWE (Kansas City): NEW DEAL FOR ALL (2026-10-14 – 2026-10-20) [form]
fccU.S. Senate (Kansas) by NEW Deal for ALL 		runs 10/14–10/20
posted 10/13 17:16 CT
seen 10/13 17:22 CT
6m after
LOW Ad KSHB-TV (Kansas City): New Deal For All [form]
fccU.S. Senate (Kansas) by NEW Deal for ALL 		posted 10/13 12:50 CT
seen 10/13 14:22 CT
1h 32m after
LOW Ad KSHB-TV (Kansas City): New Deal For All (2026-10-14 – 2026-10-20)
fccU.S. Senate (Kansas) by NEW Deal for ALL 		runs 10/14–10/20
posted 10/13 12:50 CT
seen 10/13 14:22 CT
1h 32m after