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The political intelligence desk for Kansas Scanning now · last 10/21 20:40 CT

All advertisers · YES on 6

The last 7 days and everything booked ahead. Spending from before that is left out until you ask.Include earlier spending

YES on 6 unattributed first seen 09/18 13:46 CT ·

$482,800
ON FILE · LAST 7 DAYS & BOOKED AHEAD
$482,800
TV/CABLE/RADIO PLANNED · GROSS
—
INVOICED
—
FEC FILED
—
DIGITAL RANGE

What is running now, what ran in the last 7 days and what is booked ahead — 5 earlier buys left out until you include earlier spending above. Station money is gross — what the advertiser is billed, not the smaller sum the station banks after the agency's commission; it is the figure the station quotes and the one a committee discloses to the FEC, so the two can be read against each other. Total on file is the larger of two reads of the same money: what the stations and platforms show (planned TV/cable/radio orders plus the high end of digital ranges) or what the committee has sworn to at the FEC (independent expenditures). The two are never added — an FEC expenditure for “television advertising” is the station orders it paid for. A floor, de-duped so order revisions, later invoices and amended filings are never counted twice (invoiced dollars are shown beside it, not added into it). Drill into every order behind it below or in the Library.

fcc 22   ads and contracts ↗ · export ↗

TV, cable & radio buys every flight by station, newest first · planned is a de-duped floor · cycle to date · filter by market or date; the total follows the filter

Planned by race: Issue Ad $482,800

flighttypestation · marketrace filed underspotsGRPplanned · spentinvoiced
2026-10-27 – 2026-11-03TVKMBC-TV
Kansas City
Issue Ad99—$135,250—
2026-10-26 – 2026-11-08TVWDAF-TV
Kansas City
Issue Ad66—$114,700—
2026-10-20 – 2026-10-26TVKMBC-TV
Kansas City
Issue Ad26—$46,450—
2026-10-20 – 2026-10-26TVWDAF-TV
Kansas City
Issue Ad16—$27,600—
2026-10-13 – 2026-10-19TVKMBC-TV
Kansas City
Issue Ad31—$57,700—
2026-10-13 – 2026-10-19TVWDAF-TV
Kansas City
Issue Ad32—$47,750—
2026-10-05 – 2026-10-18TVWDAF-TV
Kansas City
Issue Ad37—$53,350—
Total ————

Broadcast (TV/cable/radio): planned = the station order (largest revision, counted once); invoiced = what the station later billed, shown beside planned and not added to it. Both are gross — what the advertiser pays, the figure the station quotes and the one a committee discloses to the FEC; where a filing breaks out the net, the order's own page shows what reached the station and what the agency kept. Spots = occurrences, how many times the ad airs on the flight, from the station's own schedule where the file was readable — a floor, and a dash means the schedule was scanned or unread, not zero airings. Digital and FEC are not here — the platforms report delivery by state, not by media market. The flight dates tell you which fight a buy was really for.

Who YES on 6 reaches every current or upcoming buy, all races · air and platforms together, weighted by money

62% of the audience these spots reach is 55 or older (37% is 65+); evening news carries the most spots (33%); the mix skews women (56%).

11%
AGE 18-34
26%
AGE 35-54
25%
AGE 55-64
37%
AGE 65+
56%
WOMEN, ON AIR
307
SPOTS SCHEDULED
slottypical timespotssharewho’s watching
Evening news4–7 p.m.10133%65+ (43%)
Daytime9 a.m.–4 p.m.7725%65+ (40%), women-skew
Early morning5–9 a.m.4515%65+ (36%), women-skew
Late news10–11 p.m.279%65+ (33%)
Prime8–10 p.m.248%35-54 (33%)
Late night11 p.m.–2 a.m.176%35-54 (40%)
Rotator/otherrun of schedule134%35-54 (31%)
Prime access7–8 p.m.31%65+ (32%)

From 7 flights with a readable schedule ($482,800 planned). Spot counts are real. Who’s watching on air is modeled from each daypart’s public audience mix, not measured local ratings. The method and its sources ↗

What we know

Media buyerDebra Schommer Media Group

Outlets: KMBC-TV, WDAF-TV

Markets bought: Kansas City · coverage 34% of Kansas voters (ceiling on exposure; analyst market shares)

Pickup since first seen: 0 news/social items · see them →

Timeline 22 items, newest first · sort or expand

sevitemposted
LOW Ad KMBC-TV (Kansas City): YES ON 6 (2026-10-20 – 2026-10-26)
fcc by YES on 6
runs 10/20–10/26
posted 10/16 17:03 CT
seen 10/16 19:25 CT
2h 21m after
LOW Ad WDAF-TV (Kansas City): Yes on 6 (2026-10-20 – 2026-10-26)
fcc by YES on 6
runs 10/20–10/26
posted 10/16 14:15 CT
seen 10/16 20:24 CT
6h 8m after
LOW Ad KMBC-TV (Kansas City): YES ON 6 (2026-10-20 – 2026-10-26)
fcc by YES on 6
runs 10/20–10/26
posted 10/15 17:10 CT
seen 10/15 22:51 CT
5h 41m after
LOW Ad KMBC-TV (Kansas City): YES ON 6 (2026-10-13 – 2026-10-19)
fcc by YES on 6
runs 10/13–10/19
posted 10/08 16:35 CT
seen 10/08 17:21 CT
46m after
LOW Ad WDAF-TV (Kansas City): Yes on 6 (2026-10-13 – 2026-10-19)
fcc by YES on 6
runs 10/13–10/19
posted 10/08 14:49 CT
seen 10/08 16:07 CT
78m after
LOW Ad WDAF-TV (Kansas City): Yes on 6 (2026-10-05 – 2026-10-18)
fcc by YES on 6
runs 10/05–10/18
posted 10/05 12:54 CT
seen 10/06 02:22 CT
13h 28m after
LOW Ad KMBC-TV (Kansas City): YES ON 6 (2026-10-06 – 2026-10-12) [form]
fcc by YES on 6
runs 10/06–10/12
posted 10/02 17:35 CT
seen 10/03 09:20 CT
15h 44m after
LOW Ad KMBC-TV (Kansas City): YES ON 6 (2026-10-13 – 2026-10-19) [form]
fcc by YES on 6
runs 10/13–10/19
posted 10/02 17:35 CT
seen 10/03 09:20 CT
15h 44m after
LOW Ad KMBC-TV (Kansas City): YES ON 6 (2026-10-06 – 2026-10-12)
fcc by YES on 6
runs 10/06–10/12
posted 10/02 17:35 CT
seen 10/03 09:20 CT
15h 44m after
LOW Ad KMBC-TV (Kansas City): YES ON 6 (2026-10-13 – 2026-10-19)
fcc by YES on 6
runs 10/13–10/19
posted 10/02 17:35 CT
seen 10/03 09:20 CT
15h 44m after
LOW Ad KMBC-TV (Kansas City): YES ON 6 (2026-10-20 – 2026-10-26)
fcc by YES on 6
runs 10/20–10/26
posted 10/02 17:35 CT
seen 10/03 09:20 CT
15h 44m after
LOW Ad KMBC-TV (Kansas City): YES ON 6 (2026-10-20 – 2026-10-26) [form]
fcc by YES on 6
runs 10/20–10/26
posted 10/02 17:35 CT
seen 10/03 09:20 CT
15h 44m after
LOW Ad KMBC-TV (Kansas City): YES ON 6 (2026-10-27 – 2026-11-03)
fcc by YES on 6
runs 10/27–11/03
posted 10/02 17:35 CT
seen 10/03 09:20 CT
15h 44m after
LOW Ad KMBC-TV (Kansas City): YES ON 6 (2026-10-27 – 2026-11-03) [form]
fcc by YES on 6
runs 10/27–11/03
posted 10/02 17:35 CT
seen 10/03 09:20 CT
15h 44m after
LOW Ad WDAF-TV (Kansas City): Yes on 6 (2026-10-26 – 2026-11-08)
fcc by YES on 6
runs 10/26–11/08
posted 10/01 16:42 CT
seen 10/02 04:20 CT
11h 38m after
LOW Ad KMBC-TV (Kansas City): YES ON 6 (2026-09-29 – 2026-10-05) [form]
fcc by YES on 6
runs 09/29–10/05
posted 09/25 17:27 CT
seen 09/26 07:18 CT
13h 50m after
LOW Ad KMBC-TV (Kansas City): YES ON 6 (2026-09-29 – 2026-10-05)
fcc by YES on 6
runs 09/29–10/05
posted 09/24 16:59 CT
seen 09/25 10:33 CT
17h 34m after
LOW Ad WDAF-TV (Kansas City): Yes on 6 (2026-09-29 – 2026-10-05)
fcc by YES on 6
runs 09/29–10/05
posted 09/24 12:11 CT
seen 09/24 13:17 CT
66m after
LOW Ad KMBC-TV (Kansas City): YES ON 6 (2026-09-22 – 2026-10-04)
fcc by YES on 6
runs 09/22–10/04
posted 09/22 16:33 CT
seen 09/23 00:17 CT
7h 44m after
LOW Ad KMBC-TV (Kansas City): YES ON 6 (2026-09-22 – 2026-09-28) [form]
fcc by YES on 6
runs 09/22–09/28
posted 09/22 16:33 CT
seen 09/23 00:17 CT
7h 44m after
LOW Ad WDAF-TV (Kansas City): Yes on 6 (2026-09-22 – 2026-09-28)
fcc by YES on 6
runs 09/22–09/28
posted 09/18 13:46 CT
seen 09/18 19:22 CT
5h 35m after
LOW Ad WDAF-TV (Kansas City): Yes on 6 [form]
fcc by YES on 6
posted 09/18 13:46 CT
seen 09/18 19:22 CT
5h 35m after